Author: Emily Spitzer

Designing Human-Centered Corporate Cultures

Today some of the most forward-looking companies are engaging employees by designing policies and practices that address four core human needs—physical, emotional, mental, and spiritual—the same factors used in human-centered product design. Here are some quick examples...

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Innovation as the Status Quo

However, without innovation, businesses are woefully unprepared to capitalize on new market developments, adopt advancing technologies, and prevent competition from taking their market share. To survive, companies must be able to change with the times.

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5 Practices of Seasoned Innovators

For the majority of us, implementing an innovative idea at a corporation is akin to running a marathon, with no end in sight. In fact, the innovation process is so difficult that even after being patented, 98 percent of ideas never make it to market.

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